The latest figures from the French Travel Observatory (Observatoire des vacances des Français), published by Les Entreprises du Voyage (EdV) using data from the Orchestra platform, show that summer 2026 is off to a cautious start. As of the end of June, the July-August season remains behind 2025 levels, but a recovery in bookings observed in June suggests potential last-minute catch-up at travel agencies. The study focuses exclusively on package holidays that include at least one flight and one night of accommodation, sometimes with additional ground transport, activities, or services. It analyzes both actual departures and reservations for future trips.
For departures in June 2026, the number of bookings fell 5% compared to the same period in 2025, with a 5% drop in business volume. The average basket price rose slightly to €1,567 (+1%), but this was not enough to offset the decline in demand, confirming a cautious entry into the summer season. Regional variations are stark: short-haul destinations held up best, with a limited 3% decline in bookings and a 3% drop in business volume. France followed a similar trajectory, with bookings down 9% but a 3% increase in average basket price, limiting the business volume decline to 6%. Long-haul, however, remains the most troubled zone, with bookings plunging 12% and business volume down 13%, despite a nearly stable average basket price.
The top 20 destinations for June illustrate a shift toward closer destinations: France remains number one, ahead of Spain—the only podium destination showing growth (+3.9%)—and Greece, which joins the top three ahead of Tunisia. On short-haul routes, Albania continues its spectacular rise with a 313.9% increase in departures, while the United Kingdom (+7.3%) and Morocco (+2.9%) grew more modestly. Conversely, Turkey (-35.9%), Croatia (-20.6%), and Portugal (-11.3%) saw sharp declines, and only Indonesia stood out on long-haul with an 18.8% increase.
Turning to reservations made in June 2026, the trend reversed after several difficult months. Business volume returned to positive territory at +2.3% compared to June 2025, after a 21% decline in May. This rebound was driven by a 3.9% rise in the average basket price to €1,868, compensating for a slight 1.6% drop in the number of bookings (compared to -17% in May). The average booking lead time was 60 days, indicating slightly late purchasing behavior and suggesting additional last-minute potential. Late bookings (less than 30 days before departure) remained stable at 23.5% (vs. 23.4% in 2025), while early bookings (more than 90 days) edged down to 31.4% (from 32.1%). The last-minute effect is still barely visible in June but could strengthen in July, supporting the ongoing recovery.
Geographically, the reservation market is mainly driven by short-haul and France. Short-haul is the only zone where demand grew in booking numbers (+5%), supporting a 5.9% increase in business volume with a nearly stable average basket price (+1.3%). France posted the strongest business volume growth (+7.9%), thanks to a 14.5% surge in average basket price, despite a 5.7% drop in bookings. Long-haul remains weak, with bookings down 18.5% and business volume falling 15%, despite a 4.3% increase in average basket price. The top 20 destinations confirm this improvement: France, Spain (+2.3%), and Greece (+3.3%) lead, while Albania continues its exceptional momentum (+297.7%). Morocco (+15.9%), Finland (+12.7%), Montenegro (+100.9%), and the United Kingdom (+8.1%) also showed strong growth. Only Mauritius performed well on long-haul, with 30.7% growth, while most long-haul destinations remained weak.
For the summer season as a whole (departures from July 4 to August 30, 2026), the EdV/Orchestra barometer confirms that the season is still behind 2025, but the gap is narrowing. As of end of June, bookings were down 8.2% (compared to -10% at end of May), while the average basket price rose very slightly by 0.3% to €2,490. Business volume was also down 7.9%, an improvement from the previous month (-10%). Short-haul showed the smallest decline, with bookings down 5.4% (vs. -9% at end of May), while France fell 9.7% (vs. -11%), with business volume down 8.6% and average basket price up moderately (+1.6%). Long-haul remains the most penalized zone, with a 19.2% drop in bookings and an 18% decline in business volume, despite a slight 1.5% increase in average basket price. The top 20 summer destinations reflect this gradual improvement: France, Spain, and Greece remain the top three, but only Spain showed a slight increase in bookings (+0.2%). France (-9.7%) and Greece (-12.9%) are still down, though less sharply than at end of May. On short-haul, Albania confirms its very strong dynamic.